Top Fashion Games on iOS in the UK: Q4 2024 Performance

The final quarter of 2024 showcased intriguing trends for fashion games on the iOS platform in the United Kingdom. Here's a closer look at the performance metrics of the top five games in this category.

Project Makeover from Magic Tavern, Inc., experienced a dynamic quarter with weekly revenue peaking at around $97K in late October. Downloads saw a significant rise towards the end of December, reaching approximately 12.7K, while active users climbed from 141K to about 132K across the quarter.

SuitU: Fashion Avatar Dress UP by Libii HK Limited maintained a steady performance. Weekly revenue reached a high of nearly $19K in late December, whereas downloads fluctuated, ending the quarter at approximately 1.9K. The active user base remained relatively stable, hovering around 25K throughout.

Crowdstar LLC’s Covet Fashion: Dress Up Game saw its weekly revenue vary, with a notable peak at $22.8K in early November. Downloads were consistent, averaging around 1K per week, while active users demonstrated a gradual increase, ending the quarter at approximately 30K.

Screwscapes from META SLOTS LIMITED showed declining trends in revenue, which started at $14.4K in late October and dropped to $5.7K by the end of December. Downloads also decreased, with weekly figures starting at 8.3K and falling to around 2K. Active users declined from 21K to about 14K over the same period.

Finally, Glow Fashion Idol by Crazy Labs demonstrated a positive trajectory. Weekly revenue rose from $1.4K to a peak of $8.5K in late December. Downloads and active users both increased significantly, with the latter reaching over 13K by the quarter's end.

These insights, sourced from Sensor Tower, highlight the dynamic landscape of fashion games on iOS in the UK. For more detailed data and analysis, visit Sensor Tower's platform.